Managed Sales Campaign
Let Us Run the Sales Campaigns That Drive Your Growth
Our Managed Sales Campaigns are designed to take the heavy lifting of outbound sales off your plate. We execute a tailored programme on your behalf to open meaningful conversations with your ideal clients - consistently and effectively.
This service is built specifically for scaling businesses that lack the time, in-house resources, or bandwidth to run the kind of high-touch, targeted sales activity that fuels real growth.
Whether you’re looking to:
- Establish a repeatable sales process that consistently engages your target buyers
- Break into new markets or successfully launch a new product
- Reignite stalled growth in a mature or saturated industry
- Put your sales playbook into action after working with a consultancy but don’t have the resources to implement it
We’ll work closely with you to design and deliver a campaign aligned with your goals—generating a steady flow of qualified sales opportunities.
You focus on what you do best. Let us handle the outreach, process, and execution that drives results.
The Approach & Philosophy
Let’s Face It: Sales Outreach Is Tough - and It’s Only Getting Tougher
That doesn’t mean it’s not effective. It just means it’s evolving.
Today’s buyers engage with vendors in a variety of ways - whether through social media, email, or even (believe it or not) the phone. Yes, people still answer calls - when they’re made with relevance and respect. The key is understanding and adapting to these preferences.
You’ve probably heard that only 5% of your target market is actively looking for a solution like yours at any given time. But when you consider the potential lifetime value of a new client, that 5% is absolutely worth pursuing. And for those who are in the market, how you approach them can be the difference between being ignored and being chosen.
As for the other 95%, that’s where a proactive strategy really pays off. Getting on their radar early means your brand is top of mind when they’re finally ready to act. This is where your marketing takes over - and when done right, positions you perfectly to win their business.
Here’s the challenge: modern buying journeys are more complex than ever. More decision-makers are involved, and more channels demand your attention. To succeed, you need messaging that cuts through the noise and outreach that’s laser-focused.
That’s where I come in.
I help businesses run smart, targeted campaigns that connect with buyers—where they are, how they like, and when it matters most.
Let’s talk about how we can make your outreach work harder and smarter.
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What exactly is a Managed Sales Campaign?
A Managed Sales Campaign is a done-for-you outreach programme where we plan, execute, and manage the sales activity needed to connect you with your ideal clients. We handle the strategy, messaging, channel management, and follow-up.
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How is this different from hiring a salesperson or SDR internally?
Hiring in-house can be time-consuming, expensive, and hard to scale quickly. Our model gives you access to experienced professionals, proven processes, and immediate momentum - without the overhead or hiring risks.
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What channels do you use for outreach?
We use a multi-channel approach tailored to your audience, which typically includes email, phone calls, LinkedIn/social selling, and sometimes direct mail or events, depending on your goals.
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Can the campaign be customised to my industry or target market?
Absolutely. Every campaign is bespoke. We start by understanding your business, market, and goals - then tailor the messaging and targeting accordingly.
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How do you identify and reach the right prospects?
We work with you to define your Ideal Customer Profile (ICP) and then use data tools, industry sources, and smart targeting to build a quality lead list. Outreach is always personalised and relevant.
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How long does it take to see results?
It typically takes 4–6 weeks to begin seeing consistent engagement, depending on sales cycle length and market. We focus on quality conversations, not just volume.
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Do you provide reporting and insights?
Yes. We provide regular updates on outreach activity, engagement levels, meetings booked, and feedback from the market. We also refine the campaign based on performance data.
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How do you ensure the messaging feels authentic and on-brand?
We work closely with you to develop messaging that reflects your tone of voice, values, and unique value proposition. Nothing goes out without your input and approval.
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Can you help us implement a sales playbook we've developed?
Yes - we can take your existing playbook and bring it to life, testing it in the real world and providing feedback on how it performs with actual prospects.
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What happens after a lead is generated?
We can either hand over warm leads directly to your sales team or set up appointments for you. We also offer nurturing options if leads aren’t yet ready to convert.
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Is there a minimum commitment or contract length?
Campaigns typically run in 3-month blocks to allow time for proper testing and optimisation, but we can discuss flexible arrangements based on your goals.
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How much does it cost?
Pricing varies depending on the scope, volume, and complexity of the campaign. We'll give you a clear proposal based on your specific needs after an initial discovery call.
Testimonials
"Sian worked with Cambridge Mask Co for several years as a key part of our hectic B2B sales team. She has an incredible tenacity - politely yet firmly getting engagement from prospects and closing them.
She on-boarded Cycle Surgery as well as many other international distribution partners from all over the world. She also initiated a conversation with global brand Brompton Bikes.
Our investment in her services generated returns in excess of 10x for the business. Highly recommended."
Chris dobbing
CEO, Cambridge Mask Company
We engaged Sian to reach out for us on a new business campaign. In a very short space of time she had successfully made contact with hundreds of prospects and turned some into warm leads. She also offered informative and thoughtful reviews and feedback sessions. Would definitely recommend and work with her again.
Mark reid
Director, TECD Solutions Ltd